
Socium Thoughts
Because it’s the thought that counts – Socium Thoughts bring together our thoughts and opinions on all things communication.
Mind Your (Corporate) Language
In business, your corporate message informs your target audience of your organisation’s vision, mission and values.
Finding The Right Angle
Capture the attention of the media and readers with the best angle for your press release.
The 7 Deadly Sins of (Mis)Communication
Here are some of the deadly sins you may have been unconsciously committing while communicating.
Augmenting the Reality in Branding
Optimise the digital transformation of brands and branding through augmented reality (AR) to improve customer interaction and boost business revenue.
Can You “See” What I’m Saying?
When it comes to communications, is it text that rules it all, or do visuals play an equally important role?
Why Does Video Content Work For Businesses?
Summary. Humans are naturally attracted to sounds and visuals, which is why video content seems to work best for most businesses. The average attention span …