Summary. Augmented Reality (AR) is the perception of the real world in which elements are enhanced by a computer-generated input. AR has come a long way …

When it comes to communications, is it text that rules it all, or do visuals play an equally important role?

The average attention span of a human is shorter than what it used to be, or that it is shorter than that of a goldfish’s. …

What does it mean to be creative? Can it be learned?

Companies attempting to expand internationally often tap on translation as the power tool to communicate with different stakeholders. But are they doing it right?

Beyond the traditional notion of deciding on one’s logo and name, branding as a strategy involves a wide range of considerations and processes that construct …